It’s Saturday morning and I’m still on a level of excitement from Thursday. I’ve never done a ‘Press Day’ and though I felt apprehensive the day just flew by.
This year’s event was held at the Good Housekeeping Institute – Cookery School in Soho and was in its second year hosted by Laura Quick PR.
The theme obviously was all things ‘Christmas’ and Brysocréma was on hand to deliver the 'Christmas Sparkle' in the form of make up with the support of the London Makeup School who we have partnered with by supplying the graduate MUA's (we were literally the BLAZING squad).
We knew that we were going to be busy but nothing prepared us for the amount of visitors we had and the makeover’s the team did @stephlui88 and @vanessa_makeup_hair. Whilst I was armed with my clipboard full of ‘Press Release’s’, literature and a bottle of water to hand with all the talking I had to do. We were like a well-oiled machine moving in sync with one another.
Having the opportunity to demonstrate live and the products SWATCHED to the hilt allowed me to meet with beauty experts of the mainstream media, make up artist and bloggers (with an impromptu recorded interview) the day really was a GREAT day’s work.
Follow-up meeting’s in the bag and opportunities on the horizon, I REALLY can’t complain at all.